SoMiBo

Companion Mobile App

SoMiBo merges behavioral science, supplement management, and personalized digital experiences into a cohesive mobile platform. Through device integration, wellness tracking, and curated insights, the app helps users manage sleep and overall health. The experience is designed to translate scientific principles into actionable routines and maintain engagement through personalized recommendations.

SoMiBo
 

We transformed complex behavioral science and wellness data into an intuitive mobile experience that empowers users to manage sleep and health.

SoMiBo
SoMiBo
 

This product pioneers the intersection of mobile technology, wellness tracking, and personalized health guidance.

SoMiBo
SoMiBo
SoMiBo

The challenge

Developing personalized wellness journeys integrated with supplements and tracking devices demanded careful mapping of data feedback loops. The challenge was creating meaningful insights and recommendations that felt actionable without overwhelming users, all while adhering to scientific best practices.

Our impact

SoMiBo represents a next-generation approach to sleep and wellness management, combining digital personalization, scientific guidance, and supplement integration. While not yet released, the product sets a precedent for health-focused mobile experiences grounded in behavioral science.

Project info

Agency

Publicis Sapient

Role

Experience Design Lead

Team

Product Design (4), Motion (1), Strategy (2), Research (1), Content (1)

Collaborators

Client

Vectura Fertin Pharma

Industry

Healthcare / Supplements

Deliverables

Digital, Strategy, User Research

Photographs/Videos